7. Buttons, Charts & Other Supporting Images


Buttons, charts, and other supporting images should use the colors of your design elements to pull the reader’s eye to the images.

Make sure the text color used on your images stands out and is readable. Most importantly, make sure the recipient understands the action. See the examples below:


Shop Now button

Buy Now button

Free Shipping button


Read earlier blogs on “Guide to a Better HTML Email Design” on Kenscio Blog.