White papers

Should you use Emojis in Email Subject Lines?

Should you use Emojis in Email Subject Lines?

EMAIL MARKETING / MAY 19, 2017 Should you use Emojis in Email Subject Lines? There is a new craze in Email Marketing: using of Emojis in Email Subject Lines. Kenscio brings to you a WHITEPAPER elaborating this trend and the best practices that you can adopt for winning Email Marketing Campaigns with Emojis. Download

Social Proof Marketing

Social Proof Marketing

REAL TIME PERSONALISATION / JUNE 02, 2014 Social Proof Marketing Key areas that now need the marketers attention is helping the subscriber to make a straight forward decision to click and get to the main proposition page or, the action area. Download

The Rise of Real-Time Personalization with Customer Big Data for modern Email Marketing

The Rise of Real-Time Personalization with Customer Big Data for modern Email Marketing

REAL TIME PERSONALISATION / NOV 16, 2015 The Rise of Real-Time Personalization with Customer Big Data for modern Email Marketing To what extent can we personalize the emails in real-time? How to improve customer experience through Big Data? What can be done to gain more visibility for the emails? When is the best time to…

Build an effective social marketing strategy

Build an effective social marketing strategy

SOCIAL MEDIA / JUNE 08, 2016 Build an effective social marketing strategy Social Media is big and only getting bigger. If you are not marketing on it, you are likely missing a large chunk of your target audiences. Download

Email Throttling and Strategies to Combat it

Email Throttling and Strategies to Combat it

EMAIL MARKETING / DEC 05, 2016 Email Throttling and Strategies to Combat it Has this ever happened to you before? You send a handful of emails, and you check your email statistics some time later only to find that a number of mails have been deferred. Are you wondering why this happens and how to…